Vol. 28 No. 1 (2024): Marketing and Outreach: Connecting to Our Communities

“Marketing and Outreach: Connecting to Our Communities” is the theme of this issue of the OLA Quarterly. As we continue to shape what our library services look like post-pandemic, we are also finding a need to connect or reconnect with communities we serve. In a world transformed by the COVID-19 pandemic, libraries have emerged as resilient institutions, evolving to meet the changing needs of their communities. As we navigate the post-pandemic landscape, libraries are redefining their roles and focusing on marketing and outreach strategies that connect them more intimately with the diverse communities they serve.